Luxury brands going to China

Luxury  firms will be going east by 2011 looking for more sells and bigger markets, some of them are already there.

Gucci, Cartier jewelry, Tiffany,  Luis Vuiton (Moet and Henessy), Tods.

Prada, with it’s base in Milan and owner of firms like Miu Miu, Car Shoe and Church’s opened new stores in Asia.

Gap opening in China

The French brands, Lacome, L’Occitane are selling in Hong Kong. Also Estee Lauder.

Automotive brands are doing good in China, like Audi, Mercedes-Benz and BMW.

Some of the brands launched in the past year fashion events in China mainland like done by Hermes in Shanghai, other cities are in the focus like Hong Kong, Macau and Taiwan.

As for this luxury brands they have to tailor new strategies for the east market adapted and new and attractive to the Asian eye.

Walking through the Wuhan-Guang business district, can be an experience (Wuhan’s Jianghan Lu) (江汉路)

LINKS:

When luxury and tradition meet East

http://bassia.wordpress.com/2010/11/11/when-luxury-and-tradition-meet-east

Gucci

http://www.gucci.com/cn-en/home

Cartier

http://www.cartier.com/show-me/collections#/show-me/collections

Luis Vuiton

http://www.louisvuittonjourneys.com/africa/

Gap Inc.

Take a look at Chinese Brands:

Shanghai Tang

http://www.shanghaitang.com/

LukFook Jewellery

http://www.lukfook.com.hk/en/n_index.asp

http://www.hktdc.com/fair/worldboutiquehk-en/HKTDC-World-Boutique-Hong-Kong.html

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1.03.01